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20 December 2015
Cairo: LuLu Group has set its foot in Egypt by opening its first hypermarket in Cairo, capital of Egypt. The 119th hypermarket was inaugurated by Khalid Hanafy, Egyptian Minister for Trade, in the presence of Galal El Saeed, Governor of Cairo, Mohamed Abdul Sayed, Advisor to the Prime Minister, Khalifa Thunaiji, Deputy UAE Ambassador to Egypt, and other high ranking government and civil officials. Yusuff Ali M.A., Chairman of LuLu Group, Saifee T. Rupawala, CEO, Ashraf Ali M.A., Executive Director, Mohamed Althaf, Director of LuLu Egypt, and other top company officials were also present on the occasion.
The new store is located in Twin Plaza, opposite Police Academy, on the Zakir Hussein road extension in the 1st settlement of New Cairo. Spread over an area of 170,000 square feet, the new store is specially designed to offer the residents with a world class shopping experience like never before with fair prices and friendly service. The hypermarket will provide the widest range of quality and value-for-money products all under one roof.
Commenting on LuLu Group’s Egypt plans, Yusuff Ali said, “We consider Egypt as a very important market for us and our experience of more than four decades of success and accomplishment in the retail industry is sure to help us become the most popular retailer in the region. Egyptians are already well aware of LuLu and we hope to bring world class shopping closer to them in various important locations of this great country. As per the plan, we intend to invest EGP 3 billion (US$ 300 Million) in setting up 10 new hypermarkets in the next 2 years across Egypt”.
“The hypermarket will also offer a window of opportunity to local community. We will encourage the Egyptian agricultural sector by procuring & promoting local agricultural produce and also export them to our stores across the GCC and Far East. Currently we are exporting EGP 50 million and this will go up to EGP 150 million next year”, Yusuff Ali added. Main exporting products include fruits & vegetables, meat, fish, cheese and pickles. LuLu also plans to set up its own food processing plants to further boost the exports.
“We believe that having a strong national workforce is vital to our long-term success as it helps in creating sustainable community living. Currently, there are more than 800 Egyptians employed at our new hypermarket in Cairo and we intent to employ 10,000 more Egyptians in the next 2 years. We already have more than 3,000 working in our operations in GCC countries and will continuously train them in our various operations”, said Yusuff Ali.
The new hypermarket provides the widest range of quality and value-for-money products all under one roof. It has separate sections for fresh fruits and vegetables, meat and poultry, dairy products, ready-to-eat products and a live bakery. The outlet also offers a huge area dedicated to electronics, IT products, home appliances, sports, furnishing and furniture, kitchenware, toys, stationery, and health & beauty products. The new hypermarket also offers a wide choice of world-class fashion brands and products for men, women and children. A special area is also dedicated for promoting local products and handicrafts of Egypt.
The systematically arranged sections promise customers an easy and hassle-free shopping experience. Extra-wide aisles, extensively laid out counters and ample parking space are some of the distinguishing features of the new store.